电影推广新方式?Netflix 将《灰影人》场景搬进元宇宙
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Netflix 出品最昂贵电影却惨遭扑街,现在,这家流媒体巨头找到了创造性的新方式来推广电影,那便是将电影场景搬到元宇宙中。
由罗素兄弟执导,高司令、美队领衔主演,制作成本超过 2 亿美元的动作电影《灰影人》正式上映,虽然剧情略显平庸、影评褒贬不一,但 Netflix 依然要拍摄该片的续集,致力于打造“灰影人电影宇宙”。
于是,这家流媒体巨头为了让影迷更直观的了解这部电影,也为了推广电影,便将主角与反派进行最终大决战的场景之一,花园迷宫,搬进了 Decentraland 元宇宙平台。
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